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Why are so many companies
SWITCHING TO DRAGON METRICS?

With plenty of all-in-one SEO platforms out there, we get asked all the time:
What makes Dragon Metrics better than Semrush, Ahrefs, and other tools?
Let’s skip the basic functionality that’s common to many of these tools for now, and dive straight into some of our favorite features that make Dragon Metrics so unique.

Holistic SEO Holistic SEO

While some all-in-one SEO platforms act as a single sign-on to a collection of completely separate and disconnected tools, each report in the Dragon Metrics platform seamlessly blends multiple data sources together to provide a holistic view of your site’s organic performance.

SEO reporting SEO reporting like you’ve never seen before

Dragon Metrics Report Builder is the most advanced SEO reporting system in the world, letting you create unbelievably customizable white-labeled reports quickly and easily — and automate the whole process.

The best rank tracker ever The best rank tracker ever

There’s an eyeroll-inducing number of rank trackers out there, but Dragon Metrics is in a class of its own with more in-depth rank tracking features than any other tool on the market. Yes, we’re serious.

Dragon Metrics is way more than just a rank tracker, but it is the best rack tracker you’ll ever use.

See Dragon Metrics in action

The best way to see the in-depth features of the platform in action is to book a one-on-one demo.

Hate sales people? Us too! Don’t worry, you won’t be talking to a sales person — we don’t even have any!

Instead, our Customer Success team will meet with you to learn more about your goals and help you decide for yourself if Dragon Metrics is right for you.
Still not ready yet? Keep scrolling for more reasons!

URL X-Ray URL X-Ray

Taking holistic SEO to a whole new level, URL X-Ray lets you instantly visualize hundreds of data points from dozens of sources for a single URL all in one place.

Just search or click on a URL from any tool in the platform to get detailed insights on every aspect imaginable of this page’s content and performance.

Indexation TrackingIndexation Tracking

Only Dragon Metrics lets you monitor indexation status in bulk for up to 140,000 URLs per site.

Indexation data is automatically updated daily or weekly, with in-depth details at an individual URL level, directly from Google Search Console.

Dynamic TagsDynamic Tags

Automatically segment your keywords by creating rules based on any filter you can think of, and your keyword segments will be kept in sync every time keyword data is updated.

Use Dynamic Tags like a saved filter, or compare performance by segment, discover top competitors by segment, and more.


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Advanced segmentation toolsAdvanced segmentation tools

Incredibly powerful tagging and filtering tools are embedded throughout the entire platform to easily segment data and visualize performance in any way imaginable.

Compare site or keyword segments, compare search volume trends by segment, automatically find top competitors for each segment, and more.
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Keyword research directly from the SERP Keyword research directly from the SERP

Content from Featured Snippets, People Also Ask, and other rich results are automatically extracted from the SERP and organized into actionable reports.

Quickly identify opportunities to knock competitors out of Featured Snippets, and discover content ideas based on questions your target audience is asking through People Also Ask boxes.
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Keyword cannibalization assistanceKeyword cannibalization assistance

Dragon Metrics provides a series of tools to help track, identify, and resolve cannibalization issues where multiple URLs are fighting over the same keyword, or the wrong URL is ranking for your targeted keywords.
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See Dragon Metrics in action

The best way to see the in-depth features of the platform in action is to book a one-on-one demo.

Hate sales people? Us too! Don’t worry, you won’t be talking to a sales person — we don’t even have any!

Instead, our Customer Success team will meet with you to learn more about your goals and help you decide for yourself if Dragon Metrics is right for you.
Still not ready yet? Keep scrolling for more reasons!

Google Search Console Advanced Google Search Console Integration

In addition to URL Inspection and Indexation Tracking tools, we'll pull clicks, impressions, CTR, and ranking position from Google Search Console for up to 50,000 keyword rankings daily per site — it’s free and doesn’t count towards any quotas or limits!
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Global, local Global, local, and everything in between

Whether you’re a multinational tracking global performance or a local marketer tracking neighborhood-level data, Dragon Metrics has got you covered with support for 11 search engines in 230+ country/language combinations, on desktop and mobile devices, and 100,000 locations at the city, postal code, or neighborhood level.
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Access to all features at any plan levelAccess to all features at any plan level

While other SEO tools lock you out of best features unless you’re willing to shell out for the most expensive plans, Dragon Metrics provides access to nearly all platform features even on our cheapest plan!
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Unlimited user seatsUnlimited user seats

SEO is most successful when it’s embedded throughout the entire organization, but when other SEO tools come with a single user account and charge $100 or more for additional team members, you’re not set up for success.

All Dragon Metrics plans include at least 3 users, and easily scales to unlimited user seats, letting you invite your whole team and be truly effective in SEO.
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Unlimited free one-on-one trainingUnlimited free one-on-one training

With some tools, you’re lucky to ever get a single onboarding call, while others require an expensive “support package” before they’ll pick up the phone.

We’re so sure Dragon Metrics is easy to use, we offer unlimited free one-on-one training sessions for you and your team — even for accounts with unlimited user seats.

We’ve been doing this for 10 years, and our support team still has plenty of time to respond to your live chat queries 24/7/365 with an average response time of 60 seconds.
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See Dragon Metrics in action

The best way to see the in-depth features of the platform in action is to book a one-on-one demo.

Hate sales people? Us too! Don’t worry, you won’t be talking to a sales person — we don’t even have any!

Instead, our Customer Success team will meet with you to learn more about your goals and help you decide for yourself if Dragon Metrics is right for you.
Still not ready yet? Keep scrolling for more reasons!

Need more reasons?Need more reasons?

Here’s a roundup of some of our other favorite unique features — click on each for more details, or better yet schedule a demo to see the platform in action.
Site Aliases
Track your content’s ranking, no matter where it lives on the web.
Competitor rankings by category
Search our database of >400M SERPs to instantly see which keywords any site is ranking for, then narrow rusults by filtering by over 3,000 incredibly specific categories.
Advanced crawling tools + Continuous Integration tools
Crawl password-protected sites and staging environments, or even integrate Site Audit data into your CI pipeline!
13 Google Looker Studio connectors
Multiple connectors let you pull exactly the data you need for advanced reports without having to do any data wrangling yourself.
Advanced keyword research
Find the best keywords and topics to target for your site with our suite of advanced keyword research tools.
Keyword Lists
Keep track of shortlisted keywords or pull fresh rankings for up to 1,000 keywords in <15 minutes, then leverage priortization tools to find the best keywords for your site.
Free and Unlimited Developer API
No extra fees for leveraging Dragon Metrics’ powerful API — pull performance data, manage keywords, sites, or competitors, and even integrate with CI tools.
Core Web Vitals tracking
Track in-depth URL level page speed metrics in bulk, along with actionable insights.
Forecasting tools
Quickly demonstrate how changes in your organic performance will affect traffic, conversions, and revenue — perfect for agency pitches or budgeting meetings.
Keyword Gap
Instantly see all keywords your competitors are getting rankings and organic traffic from that you’re not yet.
Detection for 13 hreflang issues
Hreflang is devilishly difficult to get right — but Dragon Metrics makes it easy by detecting 13 hreflang issues, with actionable insights on how to fix each one.
Internal linking tools
It’s not just all about backlinks — your internal linking strategy is an important ranking signal. Track internal pagerank and leverage internal linking tools to get ahead!